Barrage of Negative Ads May Haunt President-Elect

John Geer
Nashville, TN

Politics Media & Communications


John Geer, PhD
Distinguished Professor of Political Science
John Geer is a nationally known expert on political campaigns, presidential elections, polling, attack ads and media coverage of politics.
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Contact Information:
Nashville, TN 37203
United States
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Geer has written extensively on presidential campaigns, including articles on incivility in campaigns and the impact of negative campaigning on voter participation. His most recent book with University of Chicago Press, In Defense of Negativity, analyzes negative ads during the 1960-2004 presidential campaigns.  He believes negative ads help lead to important discussions of a candidate's qualifications. Geer's research interests are American politics, with a focus on elections, public opinion, polling, media coverage and political communication. Geer is also researching how the news media's coverage of negativity affects campaigns. Geer teaches courses on American politics, elections, the presidency, and most recently, genetics and politics. He has served as the Editor of The Journal of Politics.  He has done extensive interviews with national and international broadcast and print media.

Story Pitch

Negative Ads - Positive Outcomes
According to nationally recognized political campaign expert John Geer, a certain level of negativity in political campaigns serves to address politicians’ weaknesses that are often buried by their campaigns.
Recent Publications/Appearances


January 18, 2012 Vanderbilt University News "Bias against Mormonism may not keep Romney out of White House"


January 22, 2013 Southern Political Report "Gun Control, Tennessee & South Carolina"

January 13, 2013 The Hill "Conservatives shift focus away from Senate Republican incumbents"

October 14, 2012 Bloomberg " Barrage of Negative Ads May Haunt President-Elect"

July 19, 2012 Upstart "Republicans in the TN Legislature: How many is enough?"

April 23, 2012 ABC "When Should Mitt Romney Talk About His Mormon Faith?"

February 22, 2012 Tennessean "Mitt Romney campaign email, super PAC ad share uncanny similarities"

February 20, 2012 News@Vanderbilt "Vanderbilt political scientists say Bush legacy will likely improve"

February 16, 2012 NPR "Advertising War Heats Up Before Mich. Primary"

February 15, 2012 Tennessean "Negative ads likely to hit TN as Super Tuesday nears"

February 9, 2012 USA Today "After sweep Tuesday, can Santorum compete in Arizona?"

January 23, 2012 The Epoch Times "Campaign Attack Ads Serve a Purpose"

CNN, MSNBC, FOX News Channel, CBS Evening News, ABC World News, NBC Nightly News, NPR,  BBC


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